2021-08-06 Communications Committee Meeting Notes
Date
August 6, 2021
Attendees
@Judith Fleenor (Deactivated)
@John Jordan
@Daniel Bachenheimer
@Ajay Madhok
@David Lucatch
@Drummond Reed
@Kaliya Young
@Bettina Brunnhuber
Guests:
Peter Stoyko,
Alex Metcalf
Agenda
Time | Item | Who | Notes |
|---|---|---|---|
20 min | Updated Website - Draft/Sandbox Review | @Judith Fleenor (Deactivated) | |
10 min | Website Update Discussion and content creation | ALL | |
4 min | Action Item Update - ToIP Year in Review | @Jim StClair @Drummond Reed @David Lucatch | |
5 min | Good Health Pass Press Launch Update | @Jim StClair | (couldn't attend No Update happened |
1 min | Good Health Pass FAQ Blog or Page | @Kaliya Young | |
5 min | Blogs for Deliverables | @Judith Fleenor (Deactivated)and All | |
1 min | Invitation to Foundational White Paper Community Review | @Judith Fleenor (Deactivated) | |
15 min | Open Discussion | All | |
1 min | Wrap up | @Judith Fleenor (Deactivated) |
Recording
Presentations/Documents
Agenda Topics (pdf):
Notes
Updated Website - Draft/Sandbox Review and Discussion:
Development Version:
1) we are creating new content to be more fit/beneficial
2) Peter Stoyko’s design work
Section: Why TOIP?
Gone with large panel/storefront window approach for intrigue
Page needs to get people interested and engaged
Flexible feature panel
New font/content
Different levels of membership
Section: The Model
Interactive
Smooth and responsive
Content Gaps:
Still need to look at the target audience
Why are they coming to the site?
What are we trying to say?
Design:
Peter’s design of color scheme/ fonts
3 Strands:
Emerging design element
Content considerations
Homepage approach
Website Update Discussion and content creation:
Layout: approved
Design:
@Drummond Reed appreciated that they are aligned with Peter’s work
Looks professional/clean
@Daniel Bachenheimer everything flows nicely
@Judith Fleenor (Deactivated) loves the characters, however, would like to see more real-world people involved
@David Lucatch believes that we should implement logos of members to increase credibility/ Showing our partners creates interest
@Ajay Madhok is in favor of using logos, perhaps all within the same color scheme
Peter Stoyko: illustration design is custom for ToIP to build brand awareness/ illustrations help to integrate and create a friendly feel
Peter is not apposed to spot photography/ but avoid cliches “smiling women eating salad”
Peter: we can use a textured background and using the illustrations in the draft invite more room to impose future design elements
Content:
Need lots of work on the “Why ToIP” section
@Daniel Bachenheimer struggling with what the benefits are of a member vs. non-member
@Daniel Bachenheimer should we reference ISO standards rather than write a standard?
@Judith Fleenor (Deactivated) content can always be changed/improved. Can we forge ahead with what we have thus far to get the site launched/
@John Jordan, @Daniel Bachenheimer , Alex to work together and work on 2-page content for the launch
@Ajay Madhok showcased the workflow page for editing/ will share the Dev site link with the group in chat
ToIP Year in Review:
@David Lucatch Has all input/comments
Draft out by Monday/Tuesday evening
Then we can discuss the infographic with Ajay
We may add this to the homepage of new website, so that
Good Health Pass Press Launch Update:
@Drummond Reed : WHO released guidelines for digital documentation of Covid credentials
We need something for passes not just certificates
Revisions are being made within the group
@Judith Fleenor (Deactivated) will circle back with @Jim StClair
Are we able to put GHP release as a link on the current website? Tuesday, Aug 10th once out to the press and live we can add it to the website
Agreed that we should reach out to all ToIP members with the link and allow for blog posts
FAQs link in chat/ Please get back to Kaliya by EOD Monday if there are questions or concerns
Post as a blog in news or link as an FAQ? Link the FAQ within the blog - decided
Blogs for Deliverables:
Need to have rolling content
Deliverables need to be monthly if not weekly
WG chairs need to be consistent
@Drummond Reed WG should be responsible for raw content monthly / deadline-driven
Chairs can post to the wiki page, then we can get an editor involved
Action Items:
Action Item:@John Jordan, @Daniel Bachenheimer , Alex to work together and work on 2-page content for the launch
Action Item: @David Lucatchto have ToIP Year in Review draft by Tuesday evening (Aug 10th)
Action item: @Judith Fleenor (Deactivated) to circle back with Jim St. Clair regarding GHP release