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Judith Fleenor asked for help to create collateral and materials to share with our existing contributor members to drive upgrading to a General Membership. Judith Fleenor asked for recommendations and ideas to help drive. Daniel Bachenheimer shared that we need to focus on telling the story of the value of influencing the outcome and direction of ToIP Foundation by joining as a General membership. Judith Fleenor asked for help to see if Accenture can help create content for marketing purposes for the Foundation.
2023 - Editorial Calendar and Marketing Communications Plan:
Judith Fleenor asked the Communications Committee What do we want to put in our Communication and Marketing Plan for 2023? What type of one pagers do we want to create? What other communications collateral do we need? Is budget needed or required for us to achieve these goals? What conferences do we want to target in 2023? Judith Fleenor welcomed Ajay Madhok and his interest and ability to help create video content.
Judith Fleenor suggested a keynote to focus on Identity at Linux Foundation at LFMS to illustrate all of the work that these groups are doing collectively across the landscape.
Action Time Update:
- Judith Fleenor to remove the Dublin recap blog and DIDs Done Right series blogs
- Jim StClair to connect with Phil Wolff on the Consent is becoming meaningless blog
- Wenjing Chu to initiate the Design Principles blog series in November (after LFMS), with a partner, to start producing these on a cadence
- Drummond Reed to lead the Tech Architecture Series to be posted on the following cadence 11/14, 11/28, etc.
- Daniel Bachenheimer to engage his internal resources for help creating marketing content.
- Judith Fleenor to sync with Zoe McKenna for marketing help and support
- Jim StClair to connect with LF Comms to create the topic of LF Identity groups under the LF
Open Discussion: