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Write your post with the tweets, hashtags, and LinkedIn summaries in mind. Launch them when you post, then have as many TF, WG, or ToIP members repost and retweet as you can. It’s also important to tag other groups or influencers to promote the content in multiple channels. 

TIMELINES

When the specification editing team is ready to get input, the blog post should be placed in the _______BlogPostDevelopment____ folder at least seven (7) days in advance of the publishing date. This period is needed for the Comms Committee to do its review and editing. Consider this period for announcing